Who We Are

HBI comprises a health and beauty care products' distributor in middle east region with strong presence in various countries including Saudi Arabia, Kuwait, Bahrain, Qatar and Oman. The company has more than 10 years of experience in the field and is committed to offering customers a wide range of high-quality products at affordable prices

We bring to you the best of brands from around the globe. Our customers are exclusive specialty retailers or niche department stores offering an exclusive assortment of beauty products under one roof.

At HBI, our customers and communities are at the heart of everything we do. We always go above and beyond to accommodate the changing needs of our emerging markets across MEA region.

Our core values of respect, readiness, and loyalty, as we strive to deliver premium products with sincere and effective services. Our commitment to our core values is key to our continued success.

We are dynamic and innovative. We have an unwavering drive to improve and develop better products and services that provide significant value to our customers and strengthen our company. We endeavour to do better in all aspects of our business.

Our Story

HBI was founded in 2011. Headquartered in Jeddah, HBI launched with a single brand that specialised in haircare. Our continued success enabled us to expand beyond to new markets with new brands. Now, we provide products in healthcare and FMCG, paediatric products, and consumer goods too.

 HBI Timeline

HBI TERRITORY OF OPERATION

Vision

Inspire our Guests to enjoy every day shopping by offering integrated Health & beauty solution through a differentiated assortment with affordable price all in one place with unique shopping experience.

Mission

Give consumers what they love by capture all new opportunities, targeting new communities that seeking for perfect look.

Our Team

Respect, readiness, and loyalty are the core values shared by all Zimmo employees. We take enormous pride in our ability to work proactively and collaboratively across geographies to achieve operational excellence and deliver maximum results to our clients.

Territory of Operations

HBI sole distributed brands are actively available in many countries across MEA region. If you’d like to pass through amazing experience with one of our products in the covered states, or you are a wholesaler, local distributor or retailer outside these countries and wish to join HBI success story, please contact us on the following addresses:

Regional hub center

UAE - Dubai

33 30 St, City Avenue Building Opposite to Deira City Center M floor office15, Duabi Dubai, United Arab Emirates

Saudi Arabia office

Tawaya Commercial Company, King Abdullah Branch Rd, Al-Baghdadiyah Al-Gharbiyah, International Economic Tower, 4th floor, Jeddah 22231, Saudi Arabia

Egypt office

Health & Beauty International, Mokhtar El-Tetsh, Cairo, New Cairo 1, 4734211, Egypt